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EFP is a chartered "B Corporation," a designation of distinction for companies that use the power of business to solve social and environmental problems. EFP passed rigorous requirements for certification that ensures districts and sponsors of its social commitment. Read more
"The program opens a new marketing channel that can be leveraged to improve brand perception and return on investment. This is a great example of where corporate social responsibility and promotional sponsorships intersect." -- Mickey Freeman, EFP CEO
EFP MissionThe mission of Education Funding Partners (EFP) is to create sustainable corporate engagement in American public education through non-traditional revenue streams. Our goal is bold and aggressive: drive $100 million of new revenue for major public school districts by 2015, while providing Fortune 500 corporations an innovative channel to reach the K-12 marketplace.
Education Funding Partners (EFP) has exclusive sales, marketing and sponsorship rights in large public school districts nationwide. These agreements engage the K-12 market by allowing companies a unique and scalable opportunity to grow their brand presence, market share and financial support to public schools. You can leverage EFP district contracts to penetrate the K-12 marketplace with your new and existing campaigns targeting students and parents.
Only EFP can bring a national footprint of millions of students in grades K–12, as well as their parents and entire school community, with programs that deliver exclusive, district-wide, multi-year marketing, branding and naming rights opportunities in the public school arena. EFP’s sponsorship programs provide for maximum ROI within a clutter-free marketing and public relations environment. It’s a great example of where corporate social responsibility and advantageous sponsorships intersect.
EFP provides sponsors a platform for consistent messaging that can be tailored by age, venue, media type and geography. EFP strengthens and complements corporate social responsibility strategies, boosts public relations impact and creates highly targeted brand lift.
Introducing EFP WebConnect
EFP WebConnect, a new, fast-growing marketing channel that puts your brand front and center with receptive and engaged parents. Ninety-three percent of moms will switch to brands that support their kids’ schools. Download the PDF.Use EFP's highly-targeted, national digital advertising program to deliver unprecedented access to the coveted U.S. K-12 education marketplace. Your brand can leverage the authority and explicit support of senior school district administrators and teachers, who lend their advocacy to your campaign, ensuring traction and ROI. Click here to Get Started Now.
Parents Support It
Surveys indicate 85% of parents support sponsorships to help their children and 75% approve naming rights.1 Most of them indicate they would be favorably inclined to buy products from education-related sponsors.2
- The High School Marketing Attitude Report - The Breakout Group; Winter 2007
- Yankelovich Youth Monitor
Go beyond the stadium.
Create meaningful partnerships with schools and unique connections with consumers.
U.S. teenagers spend more than $200 billion annually, yet this market has been economically challenging to reach. Corporations were unable to efficiently partner with multiple school districts to deliver the message.
EFP opens a viable communication channel within a previously prohibited environment, enabling corporations to responsibly support public schools while building and driving their brand presence.
- EFP provides scalable, national K-12 marketing sponsorship opportunities, tailored to their brand identity.
- EFP offers a platform for a turnkey CSR program.
- EFP delivers a new channel to engage students, families and educators.
- EFP valuation experts ensure a solid return on investment.
- EFP creates a tremendous public relations story for consumers seeking socially responsible products.